Falabella is commemorating its 20 years of operations in Colombia with the launch of She’s the Greatest Hit, a collection created in collaboration with Colombian brand Mayorga.
The collection celebrates creativity, identity, and local talent, reflecting a commitment to bringing Colombian design to new audiences. The initiative is rooted in a vision of fashion in which the way people dress is driven more by attitude than by trends.
Through this collaboration, Falabella reinforces its connection with Colombia’s creative industry and highlights the value of local design as part of its offering, while marking two decades of presence in the country.
Article published in Diario La República (Colombia).
